The Story Edge
How Leaders Harness the Power of Stories to Win in Business
Kindra Hall
The ROI of LOL
How Laughter Breaks Down Walls, Drives Compelling Storytelling, and Creates a Healthy Workplace
Steve Cody, Clayton Fletcher
Writing for Impact
8 Secrets from Science That Will Fire Up Your Readers’ Brains
Bill Birchard
Brand Now
How to Stand Out in a Crowded, Distracted World
Nick Westergaard
Upside
Profiting from the Profound Demographic Shifts Ahead
Kenneth Gronbach, M.J. Moye
Don't Think Pink
What Really Makes Women Buy and How to Increase Your Share of This Crucial Market
Thomas Nelson
The Art of the Tale
Engage Your Audience, Elevate Your Organization, and Share Your Message Through Storytelling
Steven James, Tom Morrisey
Marketing to Gen Z
The Rules for Reaching This Vast--and Very Different--Generation of Influencers
Jeff Fromm, Angie Read
Brand Aid
A Quick Reference Guide to Solving Your Branding Problems and Strengthening Your Market Position
Brad VanAuken
Quantum Marketing
Mastering the New Marketing Mindset for Tomorrow's Consumers
Raja Rajamannar
Winning Her Business
How to Transform the Customer Experience for the World’s Most Powerful Consumers
Bridget Brennan
Do It! Marketing
77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition
David Newman
Marketing Your Startup
The Inc. Guide to Getting Customers, Gaining Traction, and Growing Your Business
Simona Covel
Do Good
Embracing Brand Citizenship to Fuel Both Purpose and Profit
Anne Bahr Thompson
Web Copy That Sells
The Revolutionary Formula for Creating Killer Copy That Grabs Their Attention and Compels Them to Buy
Maria Veloso
Platform
Get Noticed in a Noisy World
Michael Hyatt
The X and Y of Buy
Sell More and Market Better by Knowing How the Sexes Shop (NelsonFree)
Elizabeth Pace
Digital Engagement
Internet Marketing That Captures Customers and Builds Intense Brand Loyalty
Leland HARDEN, Bob HEYMAN
The Age Curve
How to Profit from the Coming Demographic Storm
Kenneth Gronbach
Beyond Buzz
The Next Generation of Word-of-Mouth Marketing
Lois KELLY
Call to Action
Secret Formulas to Improve Online Results
Bryan Eisenberg, Jeffrey Eisenberg, Lisa Davis
Brain Tattoos
Creating Unique Brands That Stick in Your Customers' Minds
Karen POST