Pick any of these free lessons from our AMACOM collection. AMACOM was recently purchased by HarperCollins Leadership, and we’re excited to welcome AMACOM readers to our new community, created to give leaders like you the inspiration, insights, and tools you need to thrive in your current role—and your next one. Take advantage of these free […]
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An excerpt from Building a StoryBrand: “Most companies waste enormous amounts of money on marketing. We all know how mind-numbing it is to spend precious dollars on a new marketing effort that gets no results. When we see the reports, we wonder what went wrong, or worse, whether our product is really as good as […]
HarperCollins Leadership (HCL), a new imprint providing integrated, values-based material, launched on October 10, 2017. The imprint will publish and produce content designed for individuals looking for inspiration, insight, and tools to help activate their inherent leadership potential. In addition to traditional book publishing, HCL will focus on creating materials that can be consumed efficiently […]