Sales Truth

Debunk the Myths. Apply Powerful Principles. Win More New Sales.

by Mike Weinberg, Mark Smeby, Gabe Wicks, Anthony Iannarino

On Sale: June 11, 2019

Price: $21.99

Format: Downloadable audio file

Book Summary

A blunt wake-up call to salespeople and sales leaders that debunks the myths of the latest miracle solutions and refocuses your sales strategy on a proven approach that will drive the results you want.

About the Book

Become a better salesperson by learning to debunk the sales myths and focus your strategy on a proven approach that will drive the results you want.

Can succeeding in sales be as simple as hooking up the latest CRM tool or perfecting your social media profiles and waiting for qualified leads to show up in your inbox? Are you having trouble believing what the new self-proclaimed “experts” post on LinkedIn and beginning to question their proclamation that everything in sales has changed?

The one constant in the world of sales is the noise from self-titled experts and thought leaders informing you of the latest tools, tricks, and strategies that you should utilize. However, ironically, the more modern solutions you adopt, the harder it is to get results.

Bestselling author and sales expert Mike Weinberg offers a wake-up call to salespeople and sales leaders on how to bypass the noise so you can start winning more, new sales.

In Sales Truth, Weinberg shares some of the truths you’ll learn including:

  • Many self-proclaimed sales experts lack clients, credibility, and a track record of helping sellers achieve breakthrough results.
  • The number of “likes” a sales improvement article receives is often inversely proportional to its accuracy or helpfulness to?a seller or sales team.
  • What has worked exceedingly well in sales and sales management for the past couple of decades is still the (not so) secret to sales success today.

Look no further than Weinberg’s powerful principles and proven strategies to help you become a professional sales master and create more new sales opportunities.

Reviews

'Bold. Blunt. Truth. Mike will disrupt your thinking and challenge you with simple sales solutions as only he can. Proceed with caution--powerful insights on every page.'
--Mark Hunter, author of High-Profit Prospecting

'It is rare that a book speaks a truth so strongly and so clearly that it defines an era. #SalesTruth is that book. Weinberg tells the #SalesTruth in his blunt, inimitable style, delivered with a sense of humor, and heavy on the practical, tactical approach that is his trademark.
--Anthony Iannarino, author of Eat Their Lunch: Winning Customers Away from Your Competition

'Mike Weinberg has done it again. He obliterates all of the latest shiny sales shortcuts and reorients us toward real selling and real results. #SalesTruth will leave you motivated and ready to kick butt. Happy hunting!'
--Evan Waldman, CEO, Essex Industries

'Mike Weinberg takes a blowtorch to the trendy sales 'shiny objects' and fads, most of which are counterproductive to the fundamental sales activities that always have, and always will, produce results. He offers his no-holds-barred, back-to-reality framework on exactly what TO DO to crush it in sales and prospecting. Entertaining and educational, this book should be part of every salesperson's toolbox.'
--Art Sobczak, author of Smart Calling, host of The Art of Sales podcast

'The #SalesTruth is in this book, and it's on a short list of the most impactful books about professional selling I've ever read. Absolute gems include the 'Bridge Line' in chapter 10 and the 'Money Line' in chapter 11, and the 'Not-So-Extraordinary' keys to success in chapter 15 could alone double your revenue!'
--Jeff Bajorek, host of The Why and the Buy podcast

'You likely have never before gasped while reading a sales book, so brace yourself for some real, honest, potentially painful, truths including a debunking of my personal favorite sales myth that 'everything has changed.' You will be a better salesperson and sales leader after implementing these #SalesTruths. Do yourself a favor and read this book now.'
--Andrea Waltz, coauthor of Go for No!

Product Details

  • ISBN: 9781400215997
  • ISBN 10: 1400215994
  • On Sale: June 11, 2019
  • List Price: $21.99
  • Trim Size: Trim size data not found for this book.
  • Category 1 : BUSINESS & ECONOMICS / Marketing / General
  • Category 2 : BUSINESS & ECONOMICS / Sales & Selling / Management
  • Category 3 : BUSINESS & ECONOMICS / Marketing / Multilevel
  • Category 4 : BUSINESS & ECONOMICS / Sales & Selling / General
  • Category 5 : BUSINESS & ECONOMICS / Mentoring & Coaching