The Leader as Communicator
Strategies and Tactics to Build Loyalty, Focus Effort, and Spark Creativity
On Sale: April 25, 2003
Price: $19.95
Format: Paperback
Book Summary
In turbulent times, the ability to communicate with power and purpose becomes a crucial leadership competency. This insightful book demonstrates how to become a stronger, more confident leader -- one who can use communication to build alignment, enthusiasm, and productivity.
About the Book
This insightful book demonstrates how to become a stronger, more confident leader -- one who can use communication to build alignment, enthusiasm, and productivity.
In turbulent times, the ability to communicate with power and purpose becomes a crucial leadership competency. Smart executives realize that leadership communication isn’t a matter of "making nice," but a strategic necessity.
Organized around an original model defining the important communication roles a leader must fill, The Leader as Communicator examines roles as diverse as:
- trust-builder and critic,
- renewal champion and navigator,
- learning advocate and provocateur.
The book presents case studies of organizations including Cadillac, Emerson, and Saturn, plus dozens of other examples. Packed with strategies and tactics showing how leaders can shape the communications climate of their organizations, The Leader as Communicator culminates with assessment exercises that let readers measure their own communication skills.
Product Details
- ISBN: 9780814409961
- ISBN 10: 0814409962
- On Sale: April 25, 2003
- Pages: 272
- List Price: $19.95
- Trim Size: 152.000mm x 229.000mm x 16.000mm
- Category 1 : BUSINESS & ECONOMICS / Leadership
- Category 2 : BUSINESS & ECONOMICS / Business Communication / General
- Category 3 : BUSINESS & ECONOMICS / Management
- Category 4 : BUSINESS & ECONOMICS / Skills
